Project: N8BUS
Partners: Museumnacht Amsterdam
Disciplines: Project Management, Creative Direction, Programme, Technical Direction, Event Production, Graphic Design
Year: 2015 - 2016
Museumnacht Amsterdam (N8 in short) is one of the biggest cultural events of our city. Every year the N8 presents an alternative cultural programme with over 50 museums in Amsterdam opening up their doors for one full evening and night. By showcasing their collections and exhibitions in refreshing modes, they welcome new young and curious audiences.
CHANGE
Traditionally most art institutions are located in our city centre. But for a while now the epicentre has been shifting towards the outskirts of our city when it comes to new and innovative talent and initiatives. And so the N8 has been expanding its programme towards the peripheries, also (re)presenting up and coming artists and cultural hot spots in the North, West, East and South East sides of town.
Amsterdam is a small city, yet the distance between the bulk of programme locations downtown and those in the periphery can present an obstacle for visitors of the N8. So when the N8 heard about our projects in De Bijlmer (Amsterdam South East) they invited Vinger.nl to come up with some ideas.
ROLE
For the 2015 and 2016 edition we advised, strategized, programmed and produced for the organisation of the N8. All efforts for a deeper integration of the peripheral art scenes into this Amsterdam event.
Our first idea was to create a special ‘N8bus’ service, making the nexus between the central Museumplein and the far off locations in the West and South East sides of town. And so we did, proving the N8bus a real crowd favourite bringing lots of visitors out.
Our second suggestion was to make a visit to these areas worthwhile by stimulating more art organizations to participate and to come up with attractive programmes. Happy with the new direction the largest new entrant CBK Zuidoost – the institute for visual arts in Amsterdam South-East - invited Vinger.nl to create an out door special for the occasion.
The N8BUS combines business and pleasure. With this convoi exceptionnel we blend the transport solution with an on board entertainment programme, creating a unique mobile experience for the audiences of Museumnacht Amsterdam and provoking them to discover new and exciting places.
With a couple of eye catching old timer busses we provided a nocturnal transport service, frequently taking passengers from A to B. in addition we approached these fabulous busses as ‘stages on wheels’, bringing some live entertainment into the mix! On board of the N8BUS we presented an eclectic line-up of Amsterdam based artists, performers and pundits like:
* DJ Lonely * DJ Sids * Scripted Reality * Ike Melchizedek * Mizztamizzo * Yve * Soul Trash * Dret * Kiddo Cee * Joenes * Rebelation Sound * Heike ‘holy hostess’ Tjepkema * Najiba ‘N8wacht’ Brakkee *
Vinger.nl also provided all technical planning and production for this 8-hour live and mobile show, allowing for the full nightclub experience on board of an antique bus (while riding on time ). Buckle up for the ride!
STOP!
To invite people to hop onto the N8BUS, enjoy the on board programme and visit a few far off shows, we created a presence in the city centre as well. The N8BUS STOP! was situated at the heart of the event: the Museumplein surrounded by cultural domes like Rijksmuseum, Stedelijk Museum Amsterdam and Van Gogh Museum. With a small on site installation, the Furious Flow dancers and enthusiastic ambassadors we created maximum impact. Triggering curiosity, providing info and offering an active and open form of entertainment. And so the crowds polonaised into the busses, onto the suburbs!
On invitation of CBK Zuidoost Vinger.nl and visual artist Yasser Ballemans presented Vuursculptuur both/and Soundcultuur, a bonfire special on their yard for the occasion of Museumnacht 2016. We wanted to create a warm get together melting visual art and music into one pot. Yasser’s fire sculpture was inspired by the ancient function of fire in coming together and the modern need of people to get away from their screens. Together with Corine Zomer he also ran a live candle workshop lighting the place up even more. Around Yasser’s fire Vinger.nl presented a musical programme exploring the local sound culture, from roots reggae to future hip hop with performances by:
* Sensiriti Sound * Ike Melchizedek * DJ Sids * CRZE * Anne Brattinga * Minstrel * Louis de Ville * Jackie Spen * Gler * Vich Holy * Mizztamizzo * Kiddo Cee * Dret * Joenes * INDIGO AMSTERDAM with Meru * Black Acid * illnoledge * Amby * hosted by Ilga Minjon *
We did the full works for this project, from concept, design and programme to permits, technique and production.
N8BUS
The N8BUS is a Vinger.nl production 2015 - 2016 for stichting Museumnacht Amsterdam with the support of gemeente Amsterdam stadsdeel Zuidoost.
Project management - Sara Mattens
Creative direction - Jeffrey Croese
Production lead - Rachel Tokromo
Programme - Sara Mattens, Jeff Croese, Rachel Tokromo
Technique - Jeff Croese, Gilly Nijhove, Frens Snijder, Mitchell van Ommeren
Logistics and permits - Sara Mattens, Jeff Croese, Rachel Tokromo
Busses - Andere Weg Vervoer
Social Media - Rachel Tokromo, Sangiorgio Blonk, Kenneth Aidoo, Sara Mattens
Production - Sara Mattens, Jeff Croese, Rachel Tokromo, Sangiorgio Blonk, Eduard van Rijn
Team N8bus City Line - Reanchello Anastacia, Jesper Buursink, Sidney Wartes, Fadil Shewsperwad, Hennie Overdijk
Team N8bus South East - Heike Tjepkema, Sasha Gyapjas, Najiba Brakkee, Lat Cisse, Rolf Palsma
Team Museumplein - Larreeny Valdink, Rachel Tokromo, Gregory Shaggy Alberzoon, Sangiorgio Blonk
Team South East - Sara Mattens, Jeff Croese, Emiliano Caprino, Hans Smit, Ruk, Manteo Louhenapessy
Artists - Dret, Kiddo Cee, Louis de Ville & Jackie Spen, DJ Sids, MC Beer, Rebelation Sound, Joenes, Sensiriti Sound, Soul Trash, DJ Lonely, Scripted Reality, Ike Melchizedek, Mizztamizzo, Yve Baya, Gregory ‘Shaggy’ Albertzoon and the Furious Flow dancers.
Photography - Les Adu, Sangiorgio Blonk, Elvis, Reinout Bos, Hans Mooren, Dacosta Photography, Gregory Albertzoon
Special thanks to the kind people of the Van Gogh Museum, Stedelijk Museum, Booking.com, Good Vibes Only, Flexxes Audio Solutions and Kult & Ace.
BONFIRE
The Vuursculptuur both/and Soundcultuur, bonfire special was a Vinger.nl production 2016 in collaboration with Yasser Ballemans for CBK Zuidoost.
Project management - Sara Mattens
Creative direction - Jeffrey Croese
Production lead - Rachel Tokromo
Programme - Sara Mattens, Jeff Croese, Rachel Tokromo
Technique - Jeff Croese, Mitchell van Ommeren
Engineering - Mitchell van Ommeren
Logistics and permits - Sara Mattens, Jeff Croese, Rachel Tokromo
Visual Art – Yasser Ballemans, Corine Zomer
Social Media - Rachel Tokromo, Sangiorgio Blonk, Kenneth Aidoo, Sara Mattens
Production - Sara Mattens, Jeff Croese, Rachel Tokromo, Sangiorgio Blonk, Eduard van Rijn, Emiliano Caprino, Ikael Echteld, Tim de Wreede, Colin Simson
Artists - Sensiriti Sound, Ike Melchizedek, DJ Sids, CRZE, Anne Brattinga, Minstrel, Louis de Ville, Jackie Spen, Gler, Vich Holy, Mizztamizzo, Kiddo Cee, Dret, Joenes, INDIGO AMSTERDAM with Meru, Black Acid, illnoledge, Amby, hosted by Ilga Minjon
Photography - Les Adu, Sangiorgio Blonk, Hans Mooren, Dacosta Photography
Special thanks to CBK Zuidoost, gemeente Amsterdam stadsdeel Zuidoost, Bas van der Tang and Petra Ponte.
Check out 2015 N8BUS case file we published earlier
